Branding Vs. Bite Me, I Write What I Want
TODAY’S BREW: A lot.
Edits on RUNNING AWAY will be finished by March first, and while my beta readers dig in, I move on to the next project.
And with that, comes the initial worry of, “Well, shit. My readers aren’t ready for this.”
RUNNING AWAY feels very cohesive in character to RUNNING HOME to me, as well it should. The few people who have read THE HARPY, which is currently on submission to publishers, got an eyeful of Charity Blake, who, shall we say, has quite a bit more edge than Ellie Morgan. Charity would as soon give you the finger as make out with you in public.
March’s project is final edits on a book that I’ve let sit for a while, waiting for me. And it’s as different from THE HARPY as that book is from RUNNING HOME. There has been an excerpt or two on Deadly Ever After of THE ANIMAL, and it’s certainly not going to be for everyone. Erotic, aggressive, and in some parts probably offensive, it very well may not appeal to the same readers as RUNNING HOME. I have to wonder if I’m broadening my horizons or upsetting my readers by giving them Trent and Min, and all the debauchery the two are capable of.
The best part? Today’s plan is plotting my newest book, and man alive have I struggled with whether or not I should write this. Because naturally, the progression from Japanese vampires to a bitter, vengeful, punk Harpy, to an obsessive compulsive man possessed by a defiled sex god is straight to young adult. Naturally.
Yeah, that’s right. The adventures of an Egyptian sex god and the beginning of a young adult novel, all in the same month. Right after that, I might be making INSCRIPTION, my short horror story series that never seems to go away into a full length novel. And THAT features a teenage boy. So YA horror.
My mantra is to write the book you have to write. Don’t listen to what the trends are, don’t worry about what the Joneses are writing. Write the book that itches at your soul like a wound that won’t quite heal, and there will be an audience for it. Anything that ignites that much passion in you is going bleed onto the page, and that kind of power gets heard. I firmly believe it.
But then you’ve got the other side of life, which is branding. Am I making myself unpredictable? Is that a good thing or a bad thing? Am I right in relying on my voice and unique style to carry me through these wild ideas I have and make them have mass appeal based on that alone? Am I right in thinking that if the author connects with readers now more than ever, then my readers will expect me to write something unexpected, wild, often brash and always strong? Is it me selling the story, or the story running off without me?
What are your thoughts on sticking to the straight and narrow as opposed to giving all your work the attention you think it deserves? HELP ME, PEOPLE, I’M DYING.